💡 Kyerɛwtohɔ Mu – Adɛn nti na eyi ho hia?
Wopɛ sɛ wokɔ Philippines market na wo content da ho adi wɔ brand campaigns? Good — ɛyɛ opportunity. Philippines yɛ digital-first, e-commerce rekɔ soro, na Pinterest yɛ platform a nnipa siɛ ideas, save, na di buying-decisions ho dwuma. Yɛnhwɛ practical steps a Ghana creators betumi afa so abɔ relationship ne Philippines brands so wɔ Pinterest — pitch a ɛdɔɔso, content strategy a ɛtumi convert, ne outreach tactics a brands pɛ.
Nkitahodie ne trend analysis no deɛ, yɛde local obserbɛshɛn ne industry briefs bɛhyɛ mu. Example: report bi a yɛde hyɛ mu kyerɛ sɛ men nso rehyɛ Pinterest — almost half of men wɔ platform no di brand loyalty na wohwehwɛ na wɔyɛ research ansa na wɔtɔ. Eyi kyerɛ sɛ Pinterest nkutoo nni ho; na ɛma yebehu adwuma a yɛbɛyɛ sɛ creators: yɛbɛma content a ɛyɛ shopping-friendly, authentic, na emotionally human. (Source: internal Pinterest profile brief included in our materials.)
📊 Mfonini Mu Nsɛntitiriw
| 🧩 Metric | Pinterest (PH campaigns) | Instagram (Shops + Reels) | TikTok (Short-form) |
|---|---|---|---|
| 👥 Audience Intent | High (idea → buy) | Medium (browse → discover) | Low→Medium (entertain → purchase) |
| 📌 Saveability | Very High | Medium | Low |
| 🛒 Shoppable | High (Product Pins) | High (Shops + Checkout) | Medium (in-feed links) |
| 🧑🎤 Creator→Brand Match | High (niche lifestyle boards) | High (visual creators) | Very High (viral reach) |
| 💬 Best Outreach | DM + Email + Tailored Media Kit | DM + Brand Collab tools | DM + agency contacts |
Table no kyerɛ sɛ Pinterest yɛ platform a users de ideas sie na di buying decisions ho dwuma — ɛyɛ advantage ma creators a wɔpɛ sɛ wɔda ho adi ma brands a wopɛ conversion. Instagram ne TikTok ma reach ne engagement, nanso Pinterest de “save” behaviour ma discovery yɛ more purchase-intent driven. Sɛ wopɛ brand campaigns a wobɛtumi adwuma no a, fa Pinterest + short-form cross-posting yɛ combo a ɛma conversion ne reach nyinaa hyia.
MaTitie ADEƐ A ƐDA HƆ
Me din de MaTitie — meyɛ author na mede experience rekyerɛ mo. Manyɛ VPN testing pii, na manyɛ nsɛnhia a ɛfa platform access ho. Sɛ yɛreka platform reach, privacy anaa streaming access a, ɛsɛ sɛ wopɛ reliable VPN.
Sɛ wopɛ speed, privacy, ne consistent platform access — yi NordVPN na hyɛ no mu.
👉 🔐 Try NordVPN now — 30-day risk-free.
🎁 ɛyɛ adwuma pa wɔ Ghana; wobɛtumi agyae na wopɛ refund sɛ ɛnnyɛ wo de.
MaTitie nya kakra commission sɛ wobɛtɔ afa link no so.
(Medɔ mo — yɛnka ho asɛm, na sika kɔ so yɛ adwuma.)
💡 Sɛnea wobɛkɔ so — Step-by-step (Practical)
-
Fa Pinterest profile no som bo — brand pitches kɔ so a brands pɛ creators a wɔwɔ clear niche. Kenkan Pinterest brief no: platform yɛ discovery-first; users si ideas na wopɛ creators a wopɛ inspiration-to-action funnel. Fa this as your selling point.
-
Build campaign-ready boards — yɛ boards a ɛda brand aesthetic adi. Example: sɛ Philippines skincare brand pɛ “clean, local, natural” look a, fa boards a ɛkyerɛ: “Routine: AM/PM”, “Ingredient focus”, “User transformations” — include product use-case pins.
-
Tag & metadata — kyerɛ location (Philippines), language (English/Filipino), and intent keywords. Pinterest search still relies heavily on natural language. Use long-tail queries that PH brands might search for: e.g., “Manila minimalist home inspo”, “Philippines bridal makeup looks”.
-
Show receipts — brands want numbers. Use saves, clicks, click-through rate, and repin growth. If you ran a test pin that led to product page visits, screenshot analytics and include in your media kit.
-
Outreach format — short, personalised DM + follow-up email. Your first message: 2 lines on why your creative fits + 1 link to 3 pinned case studies (live boards) + a single CTA (e.g., “Can I send a 30-sec concept?”). Keep it human — many brands respond better to authenticity than buzzwords.
-
Use local social proof — show PH audience engagement (if you have any). If not, show lookalike engagement from similar markets and one paid micro-test (small ad to PH region) to prove concept.
-
Leverage BaoLiba — list your creator profile; brands search regional hubs. BaoLiba helps creators get noticed regionally, so ensure your profile is optimized, category-tagged, and has campaign-ready boards.
(Reference: insights from BusinessDay on brand growth by appealing to people not targets — BusinessDay, 2025-08-16.)
📌 Tactical Templates (use and tweak)
-
Cold DM template (short): “Hi [Name], I’m [Your Name], a Ghana-based creator who designs product-led Pinterest boards. I made a 3-pin concept for [Brand] that matches your Manila shoppers — can I DM it over? Link: [board link].”
-
Media kit one-liner: “I drive idea-to-action pins with average save rates X% above category baseline.” (Always attach screenshot.)
-
Mini-test offer: “I’ll run 3 promoted Pins targeted to Manila for $50 — you keep the data.” Brands like this because risk is low.
📊 Real-world context & trends
-
Pinterest is shifting from purely inspiration to a shopping-first mindset — product pins and checkout features matter. (Source: internal Pinterest profile brief.)
-
Creators are cross-posting: shorter content on TikTok/IG to drive traffic into Pinterest boards where users save and plan purchases. This combo is working — viral short-form + evergreen Pinterest content equals longevity. (See TechBullion coverage of creators switching growth tactics; TechBullion, 2025-08-16.)
-
Brands now care about human storytelling: BusinessDay highlighted that brands accelerating growth appeal to people, not just segments. Translate that into Pinterest: craft human, empathetic pins that align with Philippine culture and lifestyle. (BusinessDay, 2025-08-16.)
🙋 Nsɛmmisa a Wɔbisa (Frequently Asked Questions)
❓ Ɛdeɛn na mɛma Pinterest pitch me ho ayɛ credible?
💬 Fa screenshots a ɛda analytics adi, case study pins a wɔahyɛ promoted budget kakra mu, na kyerɛ specific KPI (saves/clicks). Brands pɛ measurable proof.
🛠️ Sɛ Philippines brand nni reply a, dɛn na mɛyɛ?
💬 Try secondary contact: email + LinkedIn/agency contact. Tweak your pitch — shorten, add a ready-made 30-sec creative, na ma offer a low-risk mini-test.
🧠 Mɛyɛ dɛn anya Philippines audience wɔ Pinterest sɛ me follower base yɛ Ghanafoɔ?
💬 Create PH-specific content: local language hooks, Philippines places, and lifestyle cues. Boost a pin targeted to Philippines (small budget) — data no bɛyɛ social proof wɔ brand pitches.
🧩 Nsusuwii Ato Mu
Sɛ wopɛ sɛ woda ho adi wɔ Philippines brand campaigns a, Pinterest betumi ayɛ secret weapon — ɛma users sie ideas na di buying-journey ho dwuma. Strategy no: craft campaign-ready boards, prove performance (saves + clicks), pitch personally, na offer low-risk mini-tests. Combine Pinterest with short-form seeding on Instagram/TikTok for reach + conversion.
📚 Nsɛmma A Wɔbɛkenkan Bio
🔸 ‘Your home isn’t weird enough, and that’s why it looks like everyone else’s’
🗞️ Source: Homes & Gardens – 📅 2025-08-16
🔗 https://www.homesandgardens.com/interior-design/why-you-should-make-your-home-weirder
🔸 Shocking Instagram Growth Results | Switch from Twiscy to RhodBoost
🗞️ Source: TechBullion – 📅 2025-08-16
🔗 https://techbullion.com/shocking-instagram-growth-results-switch-from-twiscy-to-rhodboost/
🔸 Accelerating brand growth by appealing to people, not targets
🗞️ Source: BusinessDay – 📅 2025-08-16
🔗 https://businessday.ng/bd-weekender/article/accelerating-brand-growth-by-appealing-to-people-not-targets/
😅 Akyɛdeɛ Kakra a Mepɛ sɛ Meka (A Quick Shameless Plug)
Sɛ woyɛ creator wɔ Facebook, TikTok, anaa platforms foforo so — mma wo content nkɔnhwehwɛ.
🔥 Join BaoLiba — global ranking hub a ɛma creators da ho adi.
✅ Ranked by region & category
✅ Trusted in 100+ countries
🎁 Limited: 1 month FREE homepage promotion for new joiners.
Email: [email protected] — yɛn team betumi aboa wo wɔ 24–48 hours.
📌 Nsɛm Akyerɛmu (Disclaimer)
Saa post yi de publicly available insights ne AI-assisted drafting bɔ mu. Biribiara nni mu a yɛahyɛ ho dabereɛ pɔtee — gye nsɛm no tom tenten na hyɛ mu nokware mu. Sɛ wopɛ accurate legal/financial advice anaa brand contract templates a, kɔ consult professional.